Codes and conventions of indie pop genre music videos - Costume

Costumes

These are a few examples of costume in indie pop music videos.

1:

2:

The costume conventions for bands within this genre wear indie style clothing that is in style.
The typical style of trousers within this genre are skinny jeans or plain trousers. They are also usually dark colours, either black or dark brown.
Men in this genre usually wear button shirts of any colours and dark jackets/waistcoats. Checked shirts are quite common.(photo 2) For shoes they usually wear black or brown boots (example in photo 2)

Female artists in this genre wear a wider variety of costumes. For example in Gabrielle Aplins 'Home' video. In this video she wears a grey t-shirt and jeans with a jacket. Although a different style to the male version they are still the same dark colours.
Another common costume for female artists are dresses with cardigans. This costume can be seen in another of Gabrielle Aplins videos

In this video she wears a range of different costumes. The first being a white dress, these style of dresses are a convention of this genre and are often seen in the music videos with female artists. The white contrasts the usually dark costumes that are seen in this genre. Also in this video she wears a patterned cardigan/jacket with a few bright colours on it. In photo 1 the women from The Lumineers is wearing a dark blue dress. This colour fits better into the conventional dark coloured clothing.